Privacy Policy

Effective Date: August 13, 2026

Optima Vida Healthcare, LLC (“Optima Vida Healthcare,” “OVH,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, and protect information when you visit www.ovhmed.com, communicate with us through the website, or use online services that link to this Privacy Policy.

This Privacy Policy applies primarily to information collected through our website and related online services. Information that constitutes protected health information (“PHI”) in connection with healthcare services provided by Optima Vida Healthcare may also be subject to the Health Insurance Portability and Accountability Act (“HIPAA”) and our Notice of Privacy Practices.

If this Privacy Policy and our Notice of Privacy Practices address the same PHI differently, the Notice of Privacy Practices governs our use and disclosure of that PHI.

1. Information We Collect

Depending on how you interact with Optima Vida Healthcare, we may collect the following categories of information.

Information You Provide to Us

You may provide information such as:

• Name

• Email address

• Telephone number

• Mailing or billing address

• Date of birth or other identifying information

• Information submitted through website forms

• Communications you send to us

• Appointment or service requests

• Payment and transaction information

• Other information you choose to provide

If you become a patient, additional medical, health, demographic, insurance, prescription, laboratory, and other healthcare information may be collected through our patient intake, electronic health record, patient portal, telehealth, laboratory, pharmacy, or other healthcare systems. The collection, use, and disclosure of PHI is also addressed in our Notice of Privacy Practices.

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

• Internet Protocol (IP) address

• Browser type

• Device type

• Operating system

• Pages visited

• Referring website or source

• Approximate geographic information derived from an IP address

• Date and time of visits

• Website interactions

• Cookie and similar technology information

We may use cookies and similar technologies necessary for website functionality, security, performance, and other permitted purposes.

2. How We Use Information

We may use information we collect to:

• Operate, maintain, and improve our website and services

• Respond to questions and requests

• Facilitate appointment and service requests

• Provide customer and patient support

• Process or facilitate payments

• Communicate about services requested by you

• Maintain website security and prevent fraud or misuse

• Comply with legal and regulatory requirements

• Maintain appropriate business and healthcare records

• Protect the rights, safety, and security of Optima Vida Healthcare, our patients, users, and others

• Perform other activities with your authorization or as otherwise permitted by law

Information collected in connection with healthcare services may also be used for treatment, payment, healthcare operations, and other purposes described in our Notice of Privacy Practices and permitted by applicable law.

3. Healthcare and Protected Health Information

Optima Vida Healthcare provides healthcare services through telehealth and other authorized methods.

Information you provide as part of establishing or receiving healthcare may constitute PHI under HIPAA or other applicable healthcare privacy laws.

Our practices concerning PHI are described in our Notice of Privacy Practices, which is available through our website.

You should use designated patient intake, portal, or communication systems when submitting medical or other sensitive healthcare information when instructed to do so.

Please do not submit medical emergencies through website forms, email, or other non-emergency communication methods.

4. Service Providers and Third Parties

We may use third-party service providers to help operate our website, healthcare practice, and business. Depending on the service involved, these providers may support functions such as:

• Website hosting and infrastructure

• Patient intake and patient portals

• Electronic health records

• Telehealth technology

• Appointment scheduling

• Payment processing

• Communications

• Laboratory services

• Pharmacy services

• Information technology and security

• Professional, administrative, or regulatory services

These third parties may receive information only as appropriate for the services they perform and subject to applicable contractual, privacy, security, and legal requirements.

Where required by HIPAA, Optima Vida Healthcare enters into appropriate Business Associate Agreements with vendors that create, receive, maintain, or transmit PHI on our behalf.

We do not authorize third parties to use PHI for their own advertising purposes except where expressly authorized by the individual or otherwise permitted by applicable law.

5. Pharmacies and Laboratories

When clinically appropriate, Optima Vida Healthcare may transmit prescriptions to pharmacies selected or authorized in connection with your care. We may also work with laboratories or diagnostic service providers when testing is ordered or requested as part of healthcare services.

Pharmacies, laboratories, and other healthcare entities may maintain their own privacy policies and legal obligations concerning information they receive.

6. Payment Information

When you purchase or pay for services, payment information may be processed by third-party payment processors.

We may receive information concerning the transaction, such as payment status, amount, date, transaction identifier, and limited billing information. Payment processors may collect and process financial information according to their own privacy and security practices.

Additional terms concerning recurring charges, when applicable, are described in our Recurring Payment Policy and any disclosures presented before authorization.

7. Cookies, Analytics, and Tracking Technologies

Our website may use cookies, pixels, tags, analytics tools, and similar technologies to operate the website, maintain security, understand how visitors use our website, measure website performance, evaluate marketing efforts, and improve our services.

These technologies may collect information such as your IP address, browser and device information, referring website, pages viewed, interactions with website features, and approximate geographic information.

We may use third-party technologies and services, which may include Google Analytics, Google Tag Manager, Google advertising and conversion-measurement technologies, and other analytics or marketing technologies.

The specific technologies used on our website may change as our services and marketing activities evolve.

Because Optima Vida Healthcare provides healthcare services, we take additional precautions regarding tracking technologies on pages or systems that may involve health information. We do not intend to disclose protected health information to advertising or analytics providers in a manner prohibited by HIPAA or other applicable law.

We do not authorize advertising or analytics technologies to collect information from authenticated patient portals, clinical intake forms, telehealth encounters, medical records, or other systems containing protected health information except where the technology and disclosure are permitted by applicable law and appropriate safeguards are in place.

Third-party analytics and advertising providers may process information according to their own privacy policies. Where required by applicable law, we may provide choices regarding non-essential cookies or tracking technologies.

You may be able to limit certain cookies or tracking technologies through your browser settings, device settings, or other privacy controls. Disabling certain technologies may affect some website functionality.

8. Communications

If you provide your contact information, we may communicate with you regarding inquiries, appointments, services, account matters, healthcare operations, or other interactions you initiate with us.

Electronic communications, including ordinary email and text messaging, may involve privacy and security risks. Where appropriate, we may direct patients to use designated secure systems for communications involving sensitive medical information.

Marketing communications, if offered, will be handled in accordance with applicable law and any required consent or opt-out requirements.

9. When We May Disclose Information

We may disclose information:

• To service providers performing services on our behalf

• To healthcare providers, pharmacies, laboratories, and other entities involved in healthcare services when permitted by law

• At your direction or with your authorization

• When required or permitted by applicable law

• In response to lawful legal process

• To investigate fraud, security incidents, or misuse

• To protect the rights, property, health, or safety of Optima Vida Healthcare, our patients, users, or others

• In connection with a merger, acquisition, restructuring, financing, sale, or transfer of all or part of our business, subject to applicable legal requirements

Disclosures of PHI are additionally governed by HIPAA, applicable state law, and our Notice of Privacy Practices.

10. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect information from unauthorized access, use, alteration, or disclosure.

However, no website, electronic communication, network, or information system can be guaranteed to be completely secure. You should use appropriate caution when transmitting information electronically.

11. Data Retention

We retain information for as long as reasonably necessary to provide services, maintain business and healthcare records, meet legal and regulatory requirements, resolve disputes, enforce agreements, and fulfill other legitimate purposes.

Medical records and other healthcare information may be subject to specific federal or state retention requirements.

12. Children's Privacy

Our website is not intended for independent use by children under 18.

Healthcare services for minors, when offered, are provided in accordance with applicable consent, authorization, privacy, and healthcare laws.

We do not knowingly collect personal information from children under 13 through the general website in violation of applicable law.

13. Links to Other Websites and Services

Our website may contain links to third-party websites, patient portals, pharmacies, laboratories, payment services, or other online services.

A third-party website or service may have its own privacy practices and terms. We encourage you to review those policies when leaving our website.

Optima Vida Healthcare is not responsible for the privacy practices of unaffiliated third-party websites except to the extent responsibility is imposed by applicable law.

14. Your Privacy Choices and Rights

Depending on where you reside and the laws applicable to your information, you may have rights regarding certain personal information, including rights to request access, correction, deletion, or other action.

These rights may be subject to exceptions and may differ from rights concerning medical records and PHI.

Rights concerning PHI are described in our Notice of Privacy Practices.

To submit a privacy request concerning information covered by this Privacy Policy, contact us using the information below. We may need to verify your identity before completing certain requests.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technologies, legal requirements, or privacy practices.

When we make changes, we will update the effective date displayed at the top of this Policy. Material changes may be communicated through additional methods when required by law.

16. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact:

Optima Vida Healthcare, LLC
Email: support@ovhmed.com
Website: www.ovhmed.com

For questions or complaints specifically concerning protected health information or HIPAA rights, please refer to our Notice of Privacy Practices for the appropriate privacy contact information and procedures.